Back when we were kids, the chime of the ice cream truck on a hot, sunny day was a siren call for the neighborhood. Today, we learned the call is from a cell phone. To the UBER Ben & Jerry’s Ice Cream Truck. Heidi W., loading event supplies in the lot, saw the brightly colored truck lurking in front of Precept’s Eastlake office, its drivers looking for customers. Heidi had no idea why it was there.
Then, from the office double doors come the ladies from accounting bounding for the ice cream truck, just like when we were kids hearing the chimes of the trucks of yore. The service window flung open, an UBER banner rolled out, and the rest is history!
Um…next time you could invite marketing (ahem: accounting!).